SP RHODES is a design agency with senior-led team that designs and builds mission-critical websites. Our talent is top tier, we understand the equestrian industry and our technical depth has been earned over two decades. We align strategy, design, and engineering to move the metrics that matter: speed, conversion, maintainability, accessibility, and security.
Hundreds of brands (both equestrian and related) have trusted us to modernize their online presence. If you are targeting a discerning demographic, we are the right team for you.
We have migrated legacy stacks, integrated complex data sources, and delivered interfaces that convert without compromise. We favor forward-thinking, durable architectures, API-first builds, clean data models and we stand behind measurable results.
What to Expect
- You will be matched with team members suitable for the scope of your project.
- A clear, accountable process with real benchmarks.
- KPI’s for measurable results and performance.
- Transparent ownership of code and documentation.
No templates. No guesswork. Just disciplined execution that compounds into long-term advantage.
Our custom website design service process
A proven process that consistently delivers high-quality web experiences
Discovery
Before design and development, we conduct research to understand your business objectives, target audience, KPIs, and website goals. We gather insights through surveys and discussions, ensuring a personalised approach aligned with your needs.
Prototyping
Before development, we create interactive prototypes of your website, giving you a preview of its design, functionality, and navigation. This process allows for adjustments, ensuring everything aligns with your goals for a smooth final product.
Design
The first step is finalizing the homepage design. We provide a life-size preview with time for revisions. Once approved, we create the inner pages, ensuring consistency and handling unlimited revisions before development begins.
Front-end Dev.
Front-end development builds components from your approved designs into templates. We create mobile friendly layouts, menus, interactive elements, buttons, animations and features. Once complete, we provide access on our server for review.
Back-end Dev.
Back-end development focuses on website architecture, scripting, and coding to connect the database with the user’s browser. We integrate a CMS like WordPress and deploy features such as forms, user management, maps, and e-commerce.
Quality Assurance
Our quality control team evaluates every aspect of your website, ensuring it matches designs, functionality, and specs. We test responsive elements, components, modules, and user experience, providing a report to resolve issues before launch.
Launch
In this final phase, we move from development to deployment, performing tests, tweaks, and optimizations for a flawless launch. We ensure the website meets expectations and deploy it on your hosting, providing 30 days of post-launch support.
What's included in our website design services
Discover the full range of features we offer to ensure your project is a success, from start to finish.
Why choose our website design services?
At our Wellington, Florida based web design agency, you work with a team of professionals who are experts in the design field.
- We deliver creative solutions on-time and on-budget
- Senior designers with 16 years+ experience
- Skilled in-house web design and development team
- Adaptable layouts on desktop and handheld devices
- We have received consistent 5-star reviews since 2008
- Overseen hundreds of projects from design to launch
- First-class customer service and dedicated project manager
- Exclusive support line for conference calls and updates
- Extended 30 days support once website design is complete
Let's Work Together
Our senior web team delivers a flawless launch, expert optimizations, and 30 days of post-launch support.
Contact us to get started.






