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SP RHODES Logo Questionnaire
SP RHODES Logo Questionnaire
Name
*
Email
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1. What is the exact name of your company/farm as it will be represented in the logo?
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2. Do you have a tagline or slogan that could or must be used as part of the logo?
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3. Specifically describe your field of business or the farm that is the inspiration for your design.
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4. Who are your target clientele? If this design is not for commercial use, who do you want the design to appeal to?
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5. How do you anticipate using this logo (online, print, embroidery on rider and horse wear?)
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6. Do you want the logo to be text only, or text and graphic?
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7. What colors would you like to see in your logo?
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8. Please describe any special types of images or designs you identify with.
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9. Describe any ideas you have in mind for your new logo. Even if your ideas don't paint a picture in your head, get them all out; the rest is on us!
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10. What should come to mind when people see your logo?
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11. If your logo is for a business, who are your competition and what do you think about their logos?
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12. If your logo is for a business, what differentiates you from your competitors?
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13. Is there a unique story behind your business or farm? Please share.
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14. What does your audience care about?
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15. If your new logo is for a business, how does your audience learn about your product, organization or service?
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16. List some examples of where your logo will be seen by your onlookers, most often.
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17. What words do you want your audience to associate with your equestrian business or new brand??
19. Is there anything you do not want to see in your logo?
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20. List three different symbols you see being used to represent who you are and what you do.
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21. What is your preferred font style? You can reference www.dafont.com for ideas.
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23. If your new brand were a car what kind of car would it be?
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24. If your brand could make a sound, what sound would it make?
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25. In the future, will you be interested in embroidered horse and/or rider wear?
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Yes
No
26. Please provide reference images to logo styles you like. Please upload your examples below.
Drop a file here or click to upload
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Maximum upload size: 3MB
If you are human, leave this field blank.
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INCLUSIONS:
One-on-one design consultant and illustrator
Presented in hand-illustrated format
Priority service:
4-6
weeks
Custom color palette
Design is based on a comprehensive questionnaire
Competition is researched so we can strategically position your new brand
Up to
Three concepts
provided based on your questionnaire answers
Up to
six revisions
to your selected concept
Files are prepared in multiple color options and composition variations (stacked, horizontal)
INCLUSIONS:
Assigned to designated illustrator
Designs are presented in digital format
Custom colour palette
Timeline:
8-10
weeks
Design is based on a comprehensive questionnaire and the process is collaborative
Up to
Two concepts
provided based on your questionnaire answers
Up to
four
revisions to your selected concept
Files are provided in the colors of the version you select
All design files (.jpg, .png, .eps. .ai. .pdf, .ai)s
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